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The Sugarbird is about flying and letting others fly. We see entrepreneurship as both a vehicle for positive change as well as a way of creative expression. With every bottle sold we contribute toward various projects that we have that are aimed at empowering entrepreneurs in South Africa. Although we work with all entrepreneurs, our focus is on women, previously disadvantaged people and entrepreneurs who are looking to improve their community or the environment. 


Our curent initiative is in partner with the Koi group. Every 1000 bottles sold affords a place for an aspiring entrepreneur to attend a 4 day, 2 part bootcamp that helps with ideation, team formation, starting and financial management toward profitable cash flow generation.  

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